Saddle the fuck up.

This collection is everything to me. It completely took over my brain the second the idea hit. I’m going to do my best to take you behind the scenes—from the original idea to the details that brought the vision to life.

This past December, we were invited to host a Slope Siren pop-up at Goop’s NYC store (which was so fun—and Gwyneth is such an icon. “Well, I lost a half day of skiing…”). The partnership just felt right.

So when Goop asked us back for another pop-up this December—this time at their brand-new Aspen store—obviously, the first thing I did was start planning my outfits nine months in advance. And that’s when it hit me: the Aspen aesthetic.

Kemo Sabe cowboy hats. Chunky silver jewelry. Suede boots. Leather pants. You know the vibe. While Slope Siren’s ski suits are timeless and suited for any atmosphere, I wanted to design something that felt specifically Aspen. A little bolder. A little rowdier. A little western.

The Concept

An elevated (and iconic) Western skiwear capsule like never before. Aspen-inspired and mountain-ready. Slope Siren heads West.

The Collection

You know I can’t resist a cheeky name: The Out West Collection.

It’s a nod to skiing out west—in Aspen, Jackson Hole, Big Sky—and the Western styling at the heart of this drop. As soon as I thought of it, I hung up my hat and cracked a beer. My work here was done. Lol just kidding, that’s when the real work began:
– Designing a new ski suit
– Rushing a production sample
– Developing the branding
– Planning an editorial shoot
– Sourcing vintage Western props
– Making a Western playlist
– Redesigning the website
Apparently I’m a glutton for punishment. Or more accurately, a slave to a good idea.

The Design

I knew I wanted to stay close to our core Siren Ski Suit—if it’s not broken, don’t fix it. But I did want to add bold Western details that felt original and intentional.

So we started with the belt buckle. And boy did we deliver. A custom oversized Western silver belt with vintage-inspired floral engraving. Chef’s-fucking-kiss.

Next: sherpa detailing. But not in a tacky way—I wanted it to feel designed and elevated. We created an arched sherpa yoke across the chest for a structured, subtly Western silhouette. Complete with ivory contrast stitching across the yokes. It’s iconic in every way.

And lastly, the color. I wanted something sexy and signature-worthy—distinct to this collection but still very Slope Siren. Introducing… Rodeo Rouge. A deep, sultry oxblood trimmed in Bandit Black (yes, I even name the accent colors.)

The Name

Me *handshake emoji* Names.

This new suit needed a name (oh God, the pressure of a name.. iykyk). I started thinking about icons and outlaws of the Wild West… and there she was. Bonnie Parker. Of Bonnie & Clyde. Dangerous, daring, unforgettable. The Bonnie Western Ski Suit.

The PIC

If you thought I was done, you don’t know me at all. While I’m partial to the burgundy of Bonnie, I also wanted an option that was a little more laid back, but still held that Western edge.

We added the Western belt to our signature black Siren Ski Suit — The Mae Western Ski Suit. Inspired by the grit and glamour of Mae West. The perfect piece if you want just a touch of Western influence. Our Mae suit also comes with our classic belt, so you can mix and match aesthetics.

The collection launches Wednesday 11/5. See you Out West.